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What do you get with a great sales agency handling your products?

AN ESTABLISHED TERRITORY

Over 50 of the world's largest technology corporations have their headquarters here, while almost all the rest maintain a major regional office. As the country's fastest-growing center for federal contract business, the area lured over $15 billion in contracts in 1990. It is home to the world's largest concentration of engineers and scientists. If you aren't intrigued by the sales potential in the Mid-Atlantic region, you should be.

But it's not easy to turn sales potential into sales. The labyrinth of government agencies and corporate offices takes years to understand. How do you get on the GSA schedule? Who really makes the decisions? How do you maneuver through the confusing array of industries—aerospace, information systems, telecommunications, electronics, biotechnology? Most companies trying to sell in this market don't get much farther than sending a brochure.

Unless they use Dyna Rep.

Dyna Rep Company has been representing manufacturers in the Mid-Atlantic since 1968. Those agency and corporate executives are a lot more than Rolodex entries. They are the people Dyna Rep has worked with closely for years, on-site, on project after project. This long-term association means that many of Dyna Rep's manufacturers now obtain five to ten percent of their income from Mid-Atlantic customers.

And that long-term success is not based on simply making sales, but on becoming a partner with the manufacturer in developing equipment that meets present and future needs.

AGGRESSIVE CUSTOMER SERVICE

Do you get the annoying feeling that some of those hot sales leads go down a black hole when you send them to your marketing rep? Or at best get a lukewarm follow-up?

That doesn't happen at Dyna Rep. Our company aggressively tracks sales leads. Makes on-site visits. Examines customer requirements in-depth. Monitors prospective clients for constant follow-up. Gives feedback so you, the manufacturer, can adapt to a potential customer. A far cry from the lame little phone call that other rep companies call "follow-up."

When a prospect contacts Dyna Rep there's no ten-minute recording telling them what buttons to push. Or a could-care-less operator commanding them to call back next week. Instead, they reach a well-trained, enthusiastic staff member who ensures that the customer receives the answers they need promptly. A Dyna Rep sales representative may spend hours working with a client to pin down the requirements of his project.

Our clients are so loyal because they are treated so well. And they are treated so well because of Dyna Rep's tight, streamlined organization; its positive, small business atmosphere; and the philosophy that each employee is vitally important.

At Dyna Rep, each sales representative has a solid, practical knowledge of manufacturer product lines and is genuinely concerned that client projects go smoothly and well.

TECHNICAL EXPERTISE

There's one quality that proves very elusive when looking for a rep company. The prospective firm may be well-organized They may have enthusiastic sales people. But do they really understand the nuts and bolts of what you sell?

Too often a manufacturer's rep finds himself lost when the prospect gets down to business and wants to design his system. This leads to poor service and lost sales. But Dyna Rep got into this business because design and manufacturing is what they know best. It was founded by a mechanical and an electrical engineer, who are always on call to handle the in-depth questions and problems that arise as customers start designing their systems. Sales representatives have had extensive technical training, and years of experience in handling complex, deadline-oriented projects.

This expertise leads to sales that would otherwise not exist. Dyna Rep helped a manufacturer develop an innovative, modular approach that won a multi-million dollar contract, easily beating a Japanese competitor. Our company worked with engineers from another manufacturer to design a console that is now a government standard.

These successes come not only from Dyna Rep's practical technical knowledge, but from the willingness to act as part of a team with manufacturer and client. Dyna Rep is in touch with you every step of the way, making sure the product fits specifications, the proposal is exactly on target, and the component performs as needed long after the sale. Dyna Rep's versatility allows it to handle standard, modified standard, and custom applications.

COORDINATED MARKET PLANNING

You want to get your product moving in the Mid-Atlantic. But setting up your own regional marketing office entails high overhead and higher risk. On the other hand, selling through most rep companies means abandoning aggressive marketing plans, and settling for the trickle of orders that comes in just from the customers who pick up the phone.

So what you're looking for is a marketing office, but one where you don't have to pay the rent.

Talk to Dyna Rep.

Our firm is much more than a rep company. Dyna Rep becomes your Mid-Atlantic sales office, just as though it was down the hall. Coordinated, long-term marketing programs. Constant customer feedback. Extensive tracking and reporting. Market conditions and how to adapt to them. Everything you ever wanted in a well-trained, productive staff. Without the payroll.

Dyna Rep is not satisfied with a handful of quick commissions. Our company is in it for the long haul. Dyna Rep discusses with you your capabilities, your strategies, your goals. Then our firm helps to build your company's reputation and create success stories. Dyna Rep assists you in developing the combination of product, service, and literature that will get response and allow you to thrive in the Mid-Atlantic market.